3.2 259 The tribes we lead [?]

Today’s podcast

Worksheet

SETH GODIN Which inbox?

It’s easier than ever to fall into an inbox mindset. There are things to do, and we do them.

Inbox zero is the unattainable goal that fills our days.

But it avoids the real question, which is: which inbox are we emptying?

There’s the inbox of urgent texts. Or the inbox of slightly less urgent emails. Or the inbox filled with spam, perhaps hundreds of thousands of emails that aren’t really an inbox.

But what about the inbox of our financial planning? Or the inbox of the people we care about, who might appreciate a hug or a wave?

There’s the inbox of the chronic degeneration of our house or our community or our climate, the one that will respond really well to attention now, not nearly as well later.

And there’s the inbox of peace of mind, the healing and regeneration that happens when we set the other inboxes aside for a bit.

June 3, 2025