407 4.6 G.school #165 Widow's Mite [?][!]
SETH GODIN Contagious emotions
Emotions are personal and most of the time, we can put effort into creating them (or avoiding them).
But in a community, emotions spread. And not at the same rate. Consider these emotions, roughly sorted by their virality:
Panic
Apprehension
Enthusiasm
Frustration
Indignation
Elation
Nostalgia
Curiosity
Cynicism
Determination
Gratitude
Vulnerability
Melancholy
Triumph
Contentment
Resignation
Apathy
Overwhelm
Wonder
Joy
Satisfaction
Serenity
If we want to share the emotions near the bottom of this list, we’re going to have to really work at it.
August 9, 2025
