2.1 234 Worthless noise [?][!]
Today’s podcast
worksheet
SETH GODIN Worthless noise isn’t information
Data becomes information when at least one of two related things are true:
We learn something for next time
We make different decisions or take new actions
If you’re not getting one of these things, then the data is simply noise. A distraction that wastes our time and confuses us.
Breaking news is up to the recipient.
May 26, 2025
